The concept of this brand originated when I realized that the biggest problem in the world is the lack of love or should I say pure love. The world has changed drastically over the years, which has become a toxic place to live as a result people don’t know the meaning of what love is. Where did the love go? I’ve heard people using love to describe their inanimate objects, which signifies how attached people can be to things. As a person who has experienced and witnessed a lack of love from others, this has lead to isolation and mental health concerns for many people around the world. I wanted to take action to address this concern by building a brand called “The Divine Kingdom” that encompasses this great core value called PURE LOVE. As humans, I believe we are called to express pure love to people through words and/or actions. This core value can especially help solidify relationships whether it's platonic or romantic such as a marriage, family, friendship, or even between acquaintances. My brand's mission is encourage people to be a light by demonstrating pure love to other human beings. The Divine Kingdom Values exemplifies of what a person who has pure love looks like.
